Knowledge base video

Video Marketing Strategy Example

About Video Marketing

No matter what you’re marketing, videos can help you get your message across better. Here are four tips for making videos that your customers will love video marketing.

People say a picture is worth a thousand words, well then imagine how many words a video is worth. Or better yet, if you are a business owner imagine how much more revenue a video can bring.

Today, people are busier than ever and time is not cheap. With so much access to what’s happening in the world, people not only want to be up to date with everything, but they also want to absorb that mass of information in the most efficient way, which is why video is an increasingly popular marketing tactic. It is evident that it works when apps like Instragram and Vine are making millions through companies like Lowes who are using 6-second videos to attract viewers. Not only do videos educate consumers in a visual and friendlier way, they also help market and brand the company in a more memorable way.

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